Search engines are adopting to search behaviors and preference of online users who are now more attuned and attracted to sites that have good social media presence and engagement. In this new search landscape, business owners and digital marketers need to implement a more integrated and holistic approach to SEO if they want to gain better search engine visibility. Holistic – focusing on the whole and not just the parts – means optimizing not only in one aspect of SEO but in all other factors that search engines find important for ranking in search results.
The following describes exactly why such a holistic approach to SEO is crucial to survival in the new world of semantic search.
