The following infographic by Circle Studio can help you create a successful B2B online marketing program.It breaks down B2B online marketing into six essential components: strategy, content marketing, traffic generation, lead generation, lead management, and analytics and measurement.Topping the list of essential components is strategy: “the foundation for your entire online marketing program,”
via Marketing Strategy – The Science of B2B Online Marketing [Infographic] : MarketingProfs Article.